Downsized

Before today, there were lots of things that had never happened to me. Today, I can no longer say that I’ve never been downsized.

The company that I worked for had to let go of a significant amount of its workforce in order to make through these very difficult economic times. There were signs of this happening for a few months and I can’t say I was surprised. People in marketing rarely have much job security…they’re often the first to go when a company experiences a downturn.

I’m actually feeling OK. Back when I made the decision to move from Perceptive Software to SunBridge Capital, I was excited to make a change. If someone can be excited about getting laid off, it’s me.

Truth is, I never really unpacked my bags. Sure, I accomplished plenty in my two years, but I found myself in a situation where I wasn’t particularly inspired by the work I was doing. Was I making the world a better place? It’s not a commentary on the company…it was a good enough company who is just trying to survive.

I can see lots of good in this. I’m not sure that anyone is going to be hiring before the end of the year, but I’ll certainly be on the lookout. I’m taking Derek Powazek’s advice I saw on Twitter yesterday in response to the folks that got let go at Yahoo:

Dear Yahoo firedlings, take it from someone who’s been “let go” more than once: it’s always led to something better. Go forth and kick ass.

I know that something good will come of this. Sure, my hand has been forced, but I’m not worried.

So attention potential-employers!

I’ve been a marketer for my entire career and have held jobs that have involved everything from writing features and case studies to planning a trade show schedule of 80+ events annually. I’ve been a print designer, web designer, and interactive designer. I know the web and social media. I’ve marketed software and I’ve marketed financial products. I’ve designed logos, websites, brochures, booklets, and more.

I’m an agile worker who can easily adapt to many different situations. When I was hired at Perceptive Software in 2000, there were 18 employees. When I left in 2006, there were over 300. Working in a growing organization like that, I was asked to wear a lot of hats. That experience blessed me with a diverse skill set that I feel I can apply to any situation.

If you’re interested in hiring me, check out my resume and portfolio here.

Radical Careering

Radical Careering : 100 Truths to Jumpstart Your Job, Your Career, and Your Life

Radical Careering
by Sally Hogshead
Rating: 10 out of 10

I heard Sally speak at the HOW Design Conference in the middle of June. She gave an inspiring closing keynote speech that was a brief overview of her book, Radical Careering: 100 Truths to Jump Start Your Job, Your Career, and Your Life. After listening to her, I was completely inspired to read her book and take on her wisdom about building a radical career.

EVERYONE in a career should read this book.

Sally started her career in the advertising industry and was immediately met with accolades and awards for her stellar copywriting skills. She’s been responsible for some great advertising campaigns in her time, stuff ranging from Dolce & Gabbana to MINI. At the age of 27, she started her own agency in Venice Beach. A few years later, she was asked to open the West Coast office of famed agency Crispin Porter & Bogursky. She started her job at CP&B on September 10, 2001.

What followed provided her with much of the basis for what formed Radical Careering. She has worked with some of the brightest minds in all of business and she gleaned a wealth of information about careers from them.

Radical Careering is a book of 100 Radical Truths about creating a career worth loving and living everyday. It is an inspiring book broken into 10 sections:

  1. Deal with Reality
  2. Master the Workplace
  3. Own Your Career
  4. Reject Mediocrity
  5. Collect Portable Equity
  6. Lead From Within
  7. Fail Successfully
  8. Reinvent Yourself
  9. Balance with Intention
  10. Remember Who You Are

Once I finished the book, I wanted to rush out to my nearest bookstore, buy up 100 copies of the book and send them off to all the people that I know. This book has the complete ability to change your life. Because the bottom line is that your career shouldn’t be your life, but a full life is impossible without joy at work (Radical Truth #92).

My favorite radical truths:

  • #12: Luck is for wimps.
  • #19: Being in a crap job isn’t your fault. Staying in a crap job is.
  • #20: Don’t work for someone you don’t respect.
  • #28: The most risky decision is not making one.
  • #85: Jump, and a net will appear.
  • #91: Don’t figure out your priorities while lying on your deathbed.
  • #100: Make your memiors worth reading.

If you have any doubts about what you are doing in your job or career, you should RUN (don’t walk) out and get this book. It truly can change your life. I’m ready to start radical careering, are you?